The Mumbai-based patisserie, Theobroma is preparing to set their foot in NCR and plans to start with two outlets.
When it comes to food, Delhiites are never shy — from unique cuisines to trendy cocktails, they are simply up for anything. So, to add on to your gourmet list, terrific news awaits for you. The irresistible Theobroma café is coming to the National Capital to cast a spell with its mouthwatering delicacies. Gone are days when you would wait for their sinful brownies to arrive all the way from Mumbai, you can now have it all fresh!
Mumbai’s Theobrama café, which started off in 2004, slowly and steady expanded in the city and now has a sprawling chain of 12 outlets. People in Mumbai vouch by Theobroma’s rich brownies, be it chocolate or red velvet to tasty snacks, the brand has an everlasting effect, urging to have more and more (trust us it’s hard to resist, if when you know it’s a great calorie intake!)
According to a Livemint report, the Mumbai-based patisserie is preparing to enter the NCR, with two outlets, initially. Managed by a Parsi family and founded by chef Kainaz Messman Harchandrai, the group is raising funds for the expansion, a top official informed the newspaper.
Chief executive of the chain, Cyrus R Shroff, said Theobroma will use the capital to double its presence in Mumbai and also enter New Delhi with the launch of at least two outlets, the report said.
“A chunk of this capital will also be utilized to support back-end and front-end operations. So, funding would be utilized for capacity expansion as well as outlet expansion,” Shroff added.
The report also adds that based on the response in Delhi, the company will decide about its expansion plans in non-metro cities too. “We need to complete the fund-raising process as soon as possible as we need to embark on our expansion. So, we hope it to be completed in two-to-three months from now,” said Shroff.
Offering a range of products including cakes, chocolates, cookies, tarts, sandwiches, danishes, well the list is endless. The company through private funding hopes to raise $5-$6 millions for the expansion.
Well, all we can say is are all excited!